Your network marketing business is perishing and along with it so are your aspirations. While you look around for someone or something to blame, perhaps it would be wise for you to stop in front of the mirror and see the individual staring back at you. In all probability the person you are looking at is the main culprit in the demise of your network marketing business.
Let’s be honest. You didn’t start with the goal of killing your network marketing business. The day you said yes and pulled out your credit card, this was the furthest thing from your mind. You were about to give this business everything you have. The fact is your mind was already filled with the names of people you knew you needed to talk to. You were going to reach your dreams and this business was the vehicle that was going to be taking you there.
Somewhere along the way something happened. The passion of joining quickly became the rude awakening of reality which then morphed into fearful retreat. The end result is forsaking of the business. We justify the abandonment by saying the company was flawed or the products were high-priced, but the truth is we are unwilling to accept responsibility for the outcomes.
The good news is that the story does not have to end this way. The truth is the outcome can be so radically different, if we will only work with the attitudes within us that stand in direct opposition to all that we are attempting to accomplish. Thankfully these deadly attitudes are easily recognized and just as easily removed.
The first self-defeating attitude is the one that says “I can’t.” Countless new network marketers enter the business and once they encounter their first major problem the words “I can’t” make their presence known. The individual becomes convinced that they lack the ability to defeat the obstacle and instead of trying to get past it, they simply use it as their reason for failure. This attitude is particularly widespread in regards to talking to others about your network marketing business. The fear of rejection comes flooding in and unless it is addressed, the business may fail without a single person having been contacted with it. If this attitude is found lurking in the shadows of your mind, it is easily overcome by just asking the question: “How can I?” This easy step will turn a harmful absolute into an open field of endless opportunity.
Another common business killer is the attitude of lack. This is the attitude that says: “I can’t afford it.” If this attitude is present, the marketer is not willing to make even the slightest investment into their business, simply using a scarcity of money as the justification. Again it is heartbreaking to see the number of businesses that are permitted to die without a single dollar having been spent to develop them. The antidote to this mindset is to consider the tools and resources required for your business and then ask: “How can I afford this?” Again this shifts the frame of mind from a negative absolute to an open field of possibilities.
Obviously the real key to stop the premature death of your network marketing business is your perseverance. When you make a commitment to see your business thrive, you then wipe out all excuses for its failing. You have chosen to find solutions to every barrier and difficulty you will come across. Without deep rooted determination, all other positive self talk will be rendered meaningless and ineffective. So take a stand, look yourself in the eye and say these words: “You don’t have permission to kill my network marketing business!”
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